“We didn’t just stumble into this industry—we ran toward a problem no one else was solving.”

When I first looked at the mortgage and lending space, what I saw was broken.

Brokers were being fed fluff—ads that didn’t convert, CRMs that confused more than they helped, and lead systems that made promises but never delivered.

So we did what we do best. We built a system. Not just to get leads—to get real applications, real closings, and real growth. Over the last 10 years, we mastered how to get customers online. First for ourselves, then for over 800 loan officers nationwide. That journey taught us one thing:

You don’t need more leads—you need a system that turns strangers into borrowers and browsers into buyers.

Once we realized how powerful a rinse-and-repeat system could be in this space, we made it our mission:

To build the most effective, scalable client-getting machine the mortgage industry has ever seen. And we did.

Today, brokers across the country use our system to bring in loans at a pace no other marketing agency can touch.

Not hype. Not fluff. Just a predictable, trackable system that delivers results you can measure—in your CRM and in your wallet.

We’re not another lead vendor. We’re system builders.

And we’re here to help serious brokers win—month in, month out.

— Nick Friel

Founder, Media Simplified & GrowSimple